Unleashing and Channeling Your Power To Succeed

How often have you invested in a training seminar to improve upon a self-prescribed area of weakness? Perhaps it was marketing, sales, personnel management or public speaking. For most of us, trying to improve our weak areas in operating our business or managing our department comes with the territory. Whatever the area, we feel as if we are required to do battle with what we don’t do well.

As it turns out, the majority of people around the world feel this way. In the ground-breaking book “Now, Discover Your Strengths,” authors Marcus Buckingham and Donald Clifton state that across all ages and cultures, people are more concerned about their weaknesses than their strengths. Most believe that their weaknesses matter more in holding them back than strengths matter in advancing them.

In their provocative theory, Buckingham and Clifton suggest that the better strategy is to play to your strengths, building upon your core talents, and to work around your weaknesses. You can work to add skills and knowledge to increase your performance in any area, but unless you are building upon one of your innate talents, your efforts won’t produce exceptional results—some results, yes, but not dramatic improvement.

Instead of trying to overcome your weaknesses by brute force—and at the expense of putting the same energy into growing your strengths—the authors offer four strategies for what they call “managing around” a weakness.

Read more here (page 9 in the pdf).

http://www.mbrownassociates.com/articles.html#Entrepreneur

Marshall
http://www.mbrownassociates.com