Archive for the ‘tips for 2011’ Category

According to Marshall – July 2011

July 2011

Welcome to the July issue of According to Marshall…

There is a lot of information out there and most of us have little, or no time, to read it. My goal is to provide you, my readers, with relevant, important and up to date information that will help you in your business success. It’s just a quick summary, on various topics of interest, that I am sure will be relevant to your personal and professional success.

If there are particular subjects that you would like to receive information on, let me know. And if you want to share relevant information I would be happy to include it to my readers. Please feel free to send your information to me.

How Using the Right Photo Online Can Help Your Career

by Miriam Salpeter, USNews

“There was a time when U.S. job seekers would not consider a photo part of their job-search materials. But since LinkedIn joined the professional scene, things have changed. While it’s the job seeker’s choice whether to share a picture via social networks, there’s no doubt most people who notice a photo-less LinkedIn profile will assume one of two things: 1) you don’t know how to upload a picture or 2) you are really ugly.”

Click here to read the full story

Nine Things Successful People Do Differently

by Heidi Grant Halvorson, Harvard Business Review

“Why have you been so successful in reaching some of your goals, but not others? If you aren’t sure, you are far from alone in your confusion. It turns out that even brilliant, highly accomplished people are pretty lousy when it comes to understanding why they succeed or fail. The intuitive answer — that you are born predisposed to certain talents and lacking in others — is really just one small piece of the puzzle. In fact, decades of research on achievement suggests that successful people reach their goals not simply because of who they are, but more often because of what they do.”

Click here to read the full story

Five Reasons Why Facebook Will Never Replace Your Website

by Maggie McGary, Smart Blogs

“Today someone said something which still has me reeling hours later: “Facebook will eventually replace websites.” Was this person the first to ever have said it? Surely not. But it was the first time I’ve ever heard an actual person say it, and I’m telling you, it freaked me out that someone could honestly believe something so crazy to be true. I was taken aback at the time and didn’t respond; now that I’ve had a few hours for it to sink in, let me say here what I should have said then: THAT IS THE WORST IDEA EVER.”

Click here to read the full story

3 Reasons You Should Shut Your Cake Hole

by Mike Figliuolo, thoughtLEADERS, LLC

“Sometimes the best thing you can do is simply shut up. Simply put a big pair of socks in your mouth and plug up your cake hole.

There are plenty of situations where shutting up is the right strategy. There are also plenty of benefits to doing so. It’s no secret – sometimes I open my mouth when I should be doing exactly the opposite and before those of you who agree start spewing “I can’t stand when he talks” just realize at least I’m self aware – are you? Hmmm. Hello Pot, this is Kettle…”

Click here to read the full story

According to Marshall – June 2011

June 2011

Welcome to the June issue of According to Marshall…

There is a lot of information out there and most of us have little, or no time, to read it. My goal is to provide you, my readers, with relevant, important and up to date information that will help you in your business success. It’s just a quick summary, on various topics of interest, that I am sure will be relevant to your personal and professional success.

If there are particular subjects that you would like to receive information on, let me know. And if you want to share relevant information I would be happy to include it to my readers. Please feel free to send your information to me.

10 Tips to Get People to Act on Your Emails

by Jessica Strelitz, Smart Blogs

“Want to be more innovative? Stop doing all the stuff that is wasting time and sapping energy.”

Click here to read the full story

The Most Important Question a Manager Can Ask

by Linda Hill & Kent Lineback, Harvard Business Review

“The most effective way to find out what your employees need from you — and to be a better leader — is to ask “What can I do to help you be more effective?”.”

Click here to read the full story

9 Ways to Use Summer to Your Career Advantage

by Andrew G. Rosen, USNews

“As adults, most professions require we that we show up at the office, regardless of the season. While summertime can be considered “lazy days,” it’s actually the perfect time to up your game and advance your career.”

Click here to read the full story

Why Branding Your Resume Produces a High ROI

by Jessica Holbrook, JobDig

“It has been no secret in advertising and marketing for some time now that you need to know your target audience. In a job search it really isn’t any different. You need to know who you audience is, what their needs are and how to communicate the benefits of what you offer.”

Click here to read the full story

Clear Expectations For Excellence In Leadership

Properly setting expectations for directors and employees/team members is a critical dimension in quality workplaces, according to a study of managers undertaken in the 1990s by the Gallup Organization. Below are some tips on setting clear expectations that will set standards for excellence and results.

1. Start with a vision of what you want the end result to look like. Not just what you want done, but the results you want to achieve when the project is completed.

2. Discuss the how you define “excellent performance.” Paint a complete picture. Refer to your performance review form. Don’t assume.

3. Focus on the desired outcome, not on describing each and every step. Your goal is to guide, not control. Letting individuals find their own route toward productive outcomes encourages them to use their strengths.

4. Tie the mission of the department to each job. People want to know that their role, whether large or small, makes a difference.

5. Put the expectations in writing.

6. Stay on the sideline. You may be tempted to step in and ‘play the game’ for a subordinate, but if you do, no one will learn.

7. Give feedback, and often! The annual performance review is too late to let staff members know how they are meeting your expectations. Schedule informal review time weekly (quarterly for larger departments). Feedback given along the way sounds more like coaching, not like punishment.

8. Ask for staff members’ feedback on how they think they are doing. Two-way communication clarifies expectations.

9. Give positive reinforcement. Don’t mix negative and positive. Mention the thing you like and you’ll get more of it. Be specific and prompt.

10. Don’t take it personally. When staff members don’t perform as you think they should have, look for solutions, not blame.

According to Marshall – May 2011

May 2011

Welcome to the May issue of According to Marshall…

There is a lot of information out there and most of us have little, or no time, to read it. My goal is to provide you, my readers, with relevant, important and up to date information that will help you in your business success. It’s just a quick summary, on various topics of interest, that I am sure will be relevant to your personal and professional success.

If there are particular subjects that you would like to receive information on, let me know. And if you want to share relevant information I would be happy to include it to my readers. Please feel free to send your information to me.

If you have trouble reading this or seeing graphics click here for the online version.

The Stop-Doing List

by G. Michael Maddock and Raphael Louis Vitón, Bloomberg Businessweek

“Want to be more innovative? Stop doing all the stuff that is wasting time and sapping energy.”

Click
here to read the full story

Why Goal Setting Doesn’t Work

by Ray Williams, Financial Post

“Despite the popularity of goal setting, there is compelling evidence that regardless of good intentions and effort, people and organizations often fall short of achieving their goals, whether it be to lose a set amount of weight or sell X number of widgets. More often than not, the fault is attributed to the goal setter. But the problem may actually be in the efficacy of goal setting.”

Click
here to read the full story

How to Market Your Skills in Your Job Search

by Curt Rosengren, USNews

“If you‘ve ever looked for a job, you’ve probably seen skills checklists, ones that ask you to tick off every skill on the page that sounds like you. The trouble with that is, when it comes to telling your story to a prospective employer, it’s still pretty one-dimensional. There’s nothing to back it up.”

Click
here to read the full story

Finally, Some Good News for Job Seekers

by Kimberly Weisul, BNET.com

“It’s time to get your resumes updated. Not only has the unemployment rate fallen to 8.8 percent, its lowest level in two years, but a new survey from CareerBuilder and USA Today suggests that more hiring is on the way, especially among large companies and those in the Western part of the country.”

Click
here to read the full story

Personal Branding – Engage Your Senses

Think of your brand in terms of what the customer gains when it is viewed by each of his or her five senses – hearing, seeing, tasting, smelling and touching. In a nutshell your brand is the result of everything your prospect’s senses can pick up on or about your brand.

It’s the image you present at all times. From the company’s logo and color scheme all the way to the manner in which your employees dress. Think of what your colors portray.  Are they giving the message you want to give?

It’s what your prospects hear from and about you. From what they hear about you in the media to how your customer service team handles incoming complaints. Are former customers likely to speak kindly about you?  Are you and your employees pleasant when you speak? 

It’s the feeling your prospect gets in all their dealings with you. From their satisfied or unsatisfied interaction with you to the relationship building activities you carry out. Do customers and prospective customers feel they can trust you?  Do they feel your honesty?
It’s the pleasant or unpleasant scents that get associated with you covering everywhere from the scent of your product or facility, to even your employees. Do customers get a scent of cleanliness? 

It’s also the tastes that get associated with you. From the taste of your product (if it’s a product meant to be tasted) to the quality of coffee or tea you serve.

Your brand encompasses everything about you.

Read more about building your personal brand here:

http://www.mbrownassociates.com/personalbrand.html

According to Marshall – April 2011

April 2011

Welcome to the March issue of According to Marshall…

There is a lot of information out there and most of us have little, or no time, to read it. My goal is to provide you, my readers, with relevant, important and up to date information that will help you in your business success. It’s just a quick summary, on various topics of interest, that I am sure will be relevant to your personal and professional success.

If there are particular subjects that you would like to receive information on, let me know. And if you want to share relevant information I would be happy to include it to my readers. Please feel free to send your information to me.

If you have trouble reading this or seeing graphics click here for the online version.

10 Signs of a Healthy Job Search

by Tim Tyrell-Smith – USNews

“If you’re out there looking for a job right now, you may be wondering, am I doing this right? How would I know? And if I am, why haven’t I found a job yet? Here’s the truth: In a struggling economy, you can do everything right and still not find the right job—or any job, for that matter.”

Click here to read the full story

Top 10 Interview Tips

by Alison Doyle – About.com Guide

“These top interview tips will help you cover everything you need to know to successfully ace a job interview. From checking out the company to sending an interview thank you note, these job interview tips cover all the basics needed for interviewing success.”

Click here to read the full story

10 Mistakes You’re Making on Your Resume

by Alison Green – USNews

“Chances are good that you’re making a few of these common mistakes on your resume. How many are you guilty of?”

Click here to read the full story

10 Tips for Social Media Introverts

by Heidi Cohen, Smart Blog

“Are you part of the social media silent majority? Do you hesitate to participate — either as an individual or as the manager of an organization who reads and observes what’s happening in the social media sphere? Do you want to break out of your social media shell? If so, here are 10 suggestions that you may remember from high school to help you ease into social media participation.”

Click here to read the full story

Marshall’s Blog at the Washington Post

For those of you that have not had a chance to visit my Washington Post blog yet here is the link:

http://views.washingtonpost.com/on-success/career-coach/

According to Marshall – March 2011

March 2011

Welcome to the March issue of According to Marshall…

There is a lot of information out there and most of us have little, or no time, to read it. My goal is to provide you, my readers, with relevant, important and up to date information that will help you in your business success. It’s just a quick summary, on various topics of interest, that I am sure will be relevant to your personal and professional success.

If there are particular subjects that you would like to receive information on, let me know. And if you want to share relevant information I would be happy to include it to my readers. Please feel free to send your information to me.

If you have trouble reading this or seeing graphics click here for the online version.

What Business Leaders Can Learn From “The King’s Speech”
by John Barker – The Financial Post

“The movie’s parallels to the world of business are clear: when called upon, leaders often struggle to find their own voice. Whether king or queen, executive or manager, anyone who aspires to inspire must face this rite of passage.”

Click here to read the full story

The Skill That Separates
by Marshall Goldsmith – JobDig

“If you want others to care about what you have to say – care about what they have to say!”

Click here to read the full story

Learn The Tricks Of Effective Networking
by Howard Adamsky – Monster Thinking

“How we go about our networking is important because in the end, if networking isn’t effective, there’s little reason to continue doing it. There are many rules of engagement for networking…”

Click here to read the full story

Why “Good Enough” Is Better Than “Best”
by Kimberly Weisul – BNET.com

“New research compares people who strive for the best to those who strive for ‘good enough.’ The high achievers aren’t who you’d expect.”

Click here to read the full story

Marshall’s Blog at the Washington Post

For those of you that have not had a chance to visit my Washington Post blog yet here is the link:

http://views.washingtonpost.com/on-success/career-coach/

Top Ten Ways to Start (and Maintain) a ‘10″ in 2011!

The best way to have a good year is by living life on a daily basis, letting the good days accumulate, one by one. And it doesn’t have to be New Year’s to resolve to have a good year. Start anytime. Today, for instance.

1. Take time, slow down. Be present in your life and mindful of the present.
2. Care for your body, eat well, exercise, treat yourself to loving, nurturing self-care.
3. Spend quality time with family and friends. Communicate, keep in touch. Say I love you. Tell people you appreciate them.
4. Take time throughout the day to renew yourself. Take a walk, read a poem or a good book, listen to music (really listen); bring beauty into your life. On a monthly basis, take a whole day for yourself — play, treat yourself to something you want to do; retreat from your daily life. Mark these special days on your calendar (in ink) so you’ll be certain to take them.
5. Clean up what needs to be cleaned up. Make amends, fix what’s broken, clear away clutter, forgive what needs to be forgiven and let go.
6. Commit to a project you really want to do or to learning something new or attaining something you want. Commitment is the first step. Then set achievable goals and work toward them on a daily basis.
7. Give yourself to a cause, volunteer at a nonprofit organization, a community group, your church or lend a hand to an individual or family who could use your help.
8. Practice your spirituality in whatever form you express it, on a daily basis.
9. Laugh every day.
10. Take time to dream.

Here’s wishing you the happiest holiday season and make it a great ’10′ in 11!

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